A brand new YouTube channel produced by Spirit Studios.

Beat Six blends makeup and beauty content with “laugh-out-loud entertainment and addictive reality formats.” Designed to hook both dedicated beauty lovers and wider YouTube audiences, the channel offers a “fresh mix of styles, perspectives, personalities, and genuine friendships. Each member brings their own unique creative voice, signature aesthetic, and loyal audience – together forming a diverse yet perfectly complementary collective that inspires, entertains, and keeps viewers coming back for more.

The Beat Six line-up features Colleen Milner, Georgia Barratt, Kristy Webley, Lucas Rodgers, Matthew Kenyon and Will Grande – creators with a combined following of 10 million across TikTok, Instagram and YouTube.

Spirit built and runs the #IAMWHOLE campaign that helps young people to speak out, seek help and get support for mental health.